Tobacco Industry: Japan Observations

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The World Anti-smoking society protests university’s support

Property Rights for all include Smokers Rights!

Campaigners fume over Japan’s smokers-only cafes
7-15-09
By Miwa Suzuki
TOKYO (AFP) — Japan has banned smoking from most public places, including many city streets, but one company has given refuge to the dwindling ranks of tobacco addicts — by opening smokers-only cafes.
Thick cigarette smoke wafts through the ‘Cafe Tobacco’ shops in the heart of Tokyo, filled with office workers and shoppers looking to take a quick puff, a habit increasingly frowned upon in a country long seen as a smokers’ paradise.
“Nowadays smoking is considered an evil,” said Tadashi Horiguchi, a board director of the coffee shop operator Towa Food Service Co, which recently opened its second smokers-only cafe in Tokyo and hopes to grow the business.
“We want to provide an oasis for smokers,” Horiguchi said as air purifiers overhead sucked up clouds of blueish smoke from the crowded cafe in Shimbashi, a bar-lined city district known as “salaryman town.”
Outside, a red sign with a picture of a smoking cigarette drew more customers, about 600 a day according to the manager Kazuhiro Kawano.
Inhaling from his cigarette and sipping an iced coffee, Koki Takeda, a 24-year-old property salesman, said he was pleasantly surprised when he first saw the ‘smokers only’ sign outside, near a commuter railway station.
“I thought it’s great,” he said between drags from his cigarette. “Starbucks bans smoking, and many other coffee shops are non-smoking, or they have a limited number of smoking seats that are often occupied.”
Coming to the smokers-only cafe takes the shame out of lighting up, Kawano said.
“You don’t have to feel guilty here,” he said, as he sat surrounded by other smokers, all of them aged over 20 as stipulated by a sign outside.
Not everyone is as enthusiastic about the new tobacco-friendly cafes.
“Tobacco contains toxic substances and increases health risks,” said Yosuke Hagimori, a health ministry official.
“We do not consider it positively when smoking places proliferate,” he told AFP, adding that the ministry has no control over the marketing strategies of individual businesses.
Official anti-smoking policies have reduced smoking rates in Japan, where the cigarette was once ubiquitous — but many campaigners say much remains to be done to stamp out the cancer-causing habit.
Japan’s smoking rate is on the decline but still higher than in other developed countries, with some 40 percent of men and 13 percent of women lighting up, according to Japan Tobacco, the former government monopoly.
The central government has yet to pass any wide-scale smoking bans.
The 2002 Health Promotion Law says schools, hospitals, department stores and other public places must make efforts to protect clients from second-hand smoke, but there is no punishment for non-compliance.
Instead many local governments and institutions have taken anti-smoking measures themselves. Central Tokyo districts have prohibited or strongly discouraged smoking on the streets except for designated areas.
Smoking has also been banned in most Tokyo taxis since last year and in railway stations as of earlier this year. Many bars, cafes and restaurants, however, still have smoking sections, to the annoyance of health campaigners.
Bungaku Watanabe, of the non-profit Tobacco Problems Information Centre, said “people smoke because ashtrays are there. Their availability does harm to smokers who actually want to quit smoking.”
He argued that Japan’s problem with high smoking rates stems from the government, which still owns about half of Japan Tobacco, the country’s only cigarette maker with almost 100 brands on the market.
Japanese law still stipulates the goal of a “healthy development” of the tobacco industry to generate income and for stable tax revenue — a position Watanabe said contradicts World Health Organisation rules and is out of step with the public health policies of most other industrialised countries.
Japan Tobacco campaigns for “coexistence between smokers and non-smokers in public spaces” and has deployed at public events a so-called “SmoCar” camper truck equipped with air-purifiers and a deodoriser, to allow people to smoke.
Total cigarette sales fell five percent in Japan in the last fiscal year to March, but still came to 3.73 trillion yen (38 billion dollars), according to data from the private Tobacco Institute of Japan.
Cigarettes now carry warning labels, but they remain much cheaper in Japan than in most other developed countries, with a pack of 20 cigarettes selling for about three dollars.


Japanese doctor apologizes for smoking remark
Mar 11, 2009‎
TOKYO (AFP) — A Japanese doctor has apologized after saying that people should smoke themselves to an early death to save the country money on elderly care, according to his hospital.
“It is clear that medical costs will increase if non-smoking spreads,” the doctor said last week, according to Ida Hospital in Kawasaki City. “It’s better that people smoke a lot and die early.”
The man, whose name has been withheld, made the comment at a gathering of doctors, the hospital said.
“The hospital president has reprimanded him severely,” said Tetsuya Yamamoto, a public relations official of the hospital.
“He said it was a careless remark and sincerely regrets it,” the official said, adding that he was being sarcastic as the doctor is a smoker himself.
His comments angered activists.
“It was an outrageous remark that should not come from a doctor who is supposed to protect people’s lives and health,” Bungaku Watanabe, who heads an anti-smoking group, said in a statement.
Japan’s overall smoking rate is declining.
The rate for men was 39.5 percent, still high among developed countries but half of the rate of four decades ago, according to a 2008 survey by Japan Tobacco Inc. The rate for women was 12.9 percent, down from 15 percent in 1968.
Several municipalities in central Tokyo and across Japan have banned smoking in public places except in designated areas.
Kawasaki City is located in Kanagawa prefecture, where authorities are studying whether to ban smoking in all bars, restaurants and other public places in what would be a first in the country


Anti-smoking society protests university’s support for smoking-manner campaign

June 20, 2006

The Japan Society for Tobacco Control (JSTC) has launched a protest over a popular university co-op worker’s plans to cooperate with Japan Tobacco (JT) in a campaign on smoking manners, saying appearing in the campaign constitutes an international treaty violation.

The co-op worker from Tokyo University of Agriculture and Technology, who is known by the nickname “Seikyo no Shiraishi-san,” is set to participate in JT’s “smoking manner improvement campaign” running between Tuesday and Thursday.

Shiraishi gained popularity for his humorous answers to questions presented to the co-op on survey cards. The answers were compiled into a book last November, and it became a bestseller.

The smoking manner campaign will feature posters in trains in the Tokyo metropolitan area and in Osaka, Kyoto and Kobe. It will feature Shiraishi’s unique answers to questions on tobacco and litter.

Protest letters that the Japan Society for Tobacco Control sent to the university and JT said that the campaign “is nothing other than business activities aimed at promoting tobacco advertising and sales by boosting JT’s image.” Society officials say the campaign violates the World Health Organization’s International Framework Convention on Tobacco Control, a treaty that bans tobacco advertising and sales-promotion activities.

“You first should understand real manners by not smoking,” JSTC President Manabu Sakuta said. “It’s shameful for a university to be used for tobacco advertising.”

University co-op officials said a number of letters pointing out bad smoking manners on campus were submitted to Shiraishi in October and November last year. When JT heard about them, they asked him for assistance in their campaign, and he reportedly agreed. (Mainichi)

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